Content-type: text/html DMN News: HBO's Zitter Says DRM Is Misnomer

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FROM: DMN Editorial
SUBJECT: HBO's Zitter Says DRM Is Misnomer

(Broadcasting & Cable) _ Digital rights management (DRM) is the wrong term for technology that secures programmers' content as it moves to new digital platforms says HBO Chief Technology Officer Bob Zitter, since it emphasized restrictions instead of opportunities.

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